Southern Wine & Spirits of Pennsylvania Implements V4 for Strategic Planning

Wayne, PA, August 26, 2011 - MKS Inc., a leading provider of cross enterprise integration software solutions and consulting services, today announced that they have completed installation of the V4 sales analysis model at Southern Wine & Spirits of PA (Southern).

According to MKS President Victor Hansen, Southern implemented his firm's V4 business intelligence software to perform strategic "what-if" forecasting analyses on the company's industry sales data, which involved voluminous searches through historical data, their ERP system and other disparate data sources.

"Our firm has developed enterprise application integration solutions to handle the specialized tasks of many diversified industries, " Vic Hansen explains. "In fact, our V4 software provides key decision makers with a unique data analysis solution, designed to incorporate very complex searches while generating results quickly and easily, providing a firm basis for strategic planning."

"We looked at other software products and found V4 offered the best solution for our needs", explains Marshall Prince, Operations VP at Southern, "With V4 we can very quickly analyze large volumes of disparate sales data to identify market opportunities and more effectively deploy our sales force. Our V4 sales model can be easily upgraded to reflect changes in corporate requirements or to address new market conditions."

Southern, located in King of Prussia, PA is a major supplier of wine and spirits to the Pennsylvania Liquor Control Board and other key retail suppliers in the commonwealth of Pennsylvania.

MKS is a software products and consulting company that specializes in cross enterprise integration software product solutions and consulting services. The company recognizes that corporations, faced with shifting market conditions and mounting competitive pressures, are changing the way they use data. MKS offers MIDAS; a full featured integrated distribution and accounting system, and V4, a strategic data analysis and forecasting tool that operates independent of platforms, operating systems, databases and other data sources.

The combination of V4 and MIDAS enables executives to analyze large amounts of data captured in the robust MIDAS system and in other external data sources, providing a breakthrough level of decision support capability that is simply unrivaled in the marketplace today. . 

 ©2011 MKS, Inc.

MKS, Inc. • 987 Old Eagle School Road • Wayne, PA 19087-1708
(610) 989-9905 • 888-PICK-MKS
sales@mksinc.com • webmaster@mksinc.com